Blog Tape

by | Sep 12, 2019 | Communication

Right is right even if no one is doing it & wrong is wrong even if everyone is doing it.

So, the latest C&IT’s state of the industry report has come out and obviously the dreaded ‘B’ word tops the agenda of the industry’s key challenges, however for the gazillionth year running, ‘talent’ is in the top 3.

This is no surprise as attracting, selecting and retaining talent should be a key part of every agency’s growth plan, however, the real surprise is the lack of any different approach to recruitment within the sector.

One thing that always amuses me though is the number of industry events where ‘talent’ is discussed not by actual talent professionals, but by senior agency stakeholders who throw out words like ‘culture’ and ‘values’ and think they’ve got it cracked.

*side note* I would never speak at an event and try to tell event professionals how to run events, so I’m still unsure why actual recruiters are not asked for their advice and knowledge at these things but hey, that’s just me.

So, here’s my 3-point plan to help you with external support.

1. Stop using external recruiters based on what they tell you they do, and start using those you’ve researched who explain and can prove how they help.
2. Let your chosen recruiter meet with the decision-making team and you to really interrogate your brief/JD before they start, as trust me, without this, you’re both preparing to fail.
3. If your recruiter can’t offer a 6-month 100% rebate, ask them why they’re preparing to fail and find someone who trusts their approach and guarantees it.

Albert Einstein said it best
“The definition of insanity is doing something over and over again and expecting a different result”

#eventprofs #mice #experiential #recruitment

Related Articles

How to win an industry award…

How to win an industry award…

Winning awards can really help propel your career; you aren’t just great at your job because you say so, you will have proof that you are ‘Award Winning,’ and that will really set you apart from the crowd. BUT there are some caveats; the awards must be credible, and...

Time waits for no one…

Time waits for no one…

I often hear that one of the biggest challenges faced by event agencies is when clients appoint them and then don’t sign off on the work. It’s really frustrating when clients don’t return your calls and go silent isn’t it? To be led down the garden path and then,...

Register to receive the Annual Salary Survey results and white paper

Register to receive the Annual Salary Survey results and white paper


Fill in your details below to receive the Annual Salary Survey results and white paper.

Results due November 2023

Thank you for registering, look out for the results soon!